US smartphone usage eclipses 100 million

April 05, 2012

It’s no secret that the growth of smartphone adoption has been progressively climbing ever higher over the last few years.

However, a recent study from digital business analytics firm comScore has shown that it has just passed another milestone.

Data gathered from the company’s MobiLens statistics service shows that the popularity of intelligent handheld devices has hit a new high, with over 100 million consumers owning a smartphone.

This growth in understandable – customers are able to use these handsets to browse business offerings and make purchases on the go.

To get around the hassle of needing to post a cheque or buy through a dedicated brick-and-mortar storefront, businesses can apply to receive a payment card industry (PCI) compliance certification.

These impulse purchases can be made even easier with dedicated applications from vendors that help facilitate the PCI transaction.

However, firms in Australia need to be aware of the need to operate within the payment card industry data security standard for mobile devices.

With three categories governing the acceptance of applications for mobile PCI standards, compliance is an ongoing process rather than a one-off inspection – meaning that continual analysis is often required to provide a secure channel for online transactions.

For more info on PCI, visit the SG Website: PCI DSS Compliance

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